Archive of tag "Social Media Business Council"

Upcoming GasPedal events

March 12, 2010

3/25 Clorox: Using gaming strategies to grow social media (Private member call) Click here

4/7 BlogWell Cincinnati: Dell, Procter & Gamble, AT&T, Hilton Worldwide, Duke Energy, General Mills, Graco, and Tyson Foods share case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal. (Public event) Click here

5/5 BlogWell Seattle: Microsoft, Xerox, Boeing, Chevron, PEMCO, Starbucks, ExOfficio, and Intel share case studies on corporate social media. (Public event) Click here

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Upcoming GasPedal events

March 5, 2010

3/9 Chevron: Social media planning for a crisis (Private member call) Click here

3/11 Toyota: Social media and crisis management (Private member call) Click here

3/25 Clorox: Using gaming strategies to grow social media (Private member call) Click here

4/7 BlogWell Cincinnati: Dell, Procter & Gamble, AT&T, Hilton Worldwide, Duke Energy, General Mills, Rogers Communications, and Tyson Foods share case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal. (Public event) Click here

5/5 BlogWell Seattle: Microsoft, Xerox, Boeing, Chevron, PEMCO, Starbucks, ExOfficio, and Intel share case studies on corporate social media. (Public event) Click here

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Our next BlogWell event is coming up April 7 in Cincinnati, hosted by Duke Energy. We’ll feature practical, how-to social media case studies from eight big brands, including Dell, Duke Energy, AT&T, Hilton Worldwide, Tyson Foods, and Procter & Gamble.

BlogWell is one idea-filled afternoon focused on social media at big brands. There are no agencies, no start-ups (though they’re welcome to join and learn along with us!) — just big companies sharing what they’ve learned.

Thanks to our brilliant, talented, and suspiciously good-looking speakers, our BlogWell series has been an amazing success. We’re thrilled to be bringing it to Cincinnati and would love for you to join us.

Register and learn more: Click here

If you haven’t been to a BlogWell yet, check out a few nice things some smart folks had to say about their experience:

“The discussions were thought-provoking and inspirational.”
— Jim Lein, Oracle

“I came away inspired, energized, and with a nice bundle of new best practices to apply.”
— Ed Nicholson, Tyson Foods

“An amazing amount of useful material was presented in a timely, efficient way.”
— Donna Speigel, Crate and Barrel

“A well organized and well executed conference. Great job!”
— Todd Blecher, Boeing

“One of the best seminars of this type that I’ve seen in a long time.”
— Sandra Buettner, Johnson Controls

“A great forum for social media professionals to collaborate and learn from each others’ lessons and successes.”
— Jennie Ecclestone, General Motors

“The most valuable source for staying current on B2C and B2B social marketing techniques in Fortune 500 companies.”
— Paul Dunay, Avaya

“One of the most organized and informative events all year.”
— Jackie Bona, Google

Register and learn more: Click here

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BlogWell - How Big Businesses Use Social Media!Come to BlogWell: How Big Brands Use Social Media on February 16 in San Diego to hear Starbucks, Clorox, Intuit, Avery Dennison, USAA, Community Medical Centers, State Farm Insurance, and the U.S. Navy share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for just $250.

You’ll get practical, how-to advice on creating great content, getting management buy-in, educating employees, keeping lawyers and regulators happy, simple and ethical disclosure, and engaging fans. You’ll ask questions, discover new ideas, and get answers from people who have been there, done that — all in four hours.

Register and learn more about BlogWell here.


In his BlogWell Atlanta presentation, “Social Media Ethics Briefing: Staying Out of Trouble,” GasPedal CEO Andy Sernovitz recapped the latest FTC regulations on disclosure and social media.

Andy’s presentation covered the 10 magic words of proper online disclosure, his specific steps for keeping your brand safe under new FTC regulations, and his personal tips for staying ethical and legal.

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About GasPedal

GasPedal will help you get started with word of mouth marketing, blogs, social media, communities, and viral marketing.

We're not an agency, and we don't do campaigns. We teach you how to do it yourself, create an action plan, and manage the program. Learn how to spend your time and money wisely for best results.

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