Archive of tag "Paul Gillin"

Paul Gillin on his book, "Secrets of Social Media Marketing" -- live Word of Mouth Supergenius preview

July 9, 2010

GasPedal’s Word of Mouth Supergenius Conference!

As we gear up for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on July 20 in New York, our fantastic presenters are sharing some word of mouth tips as previews for the day’s 12 how-to classes, 12 real-world case studies, and 6 brilliant author sessions.

Our lineup of speakers includes Paul Gillin, author of Secrets of Social Media Marketing: How to Use Online Conversations and Customer Communities to Turbo-Charge Your Business! In our live interview, Paul shares some ideas from his book:

And to see all of our interviews, check out our YouTube channel.

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Upcoming GasPedal events

June 4, 2010

6/15 Paul Gillin: BtoB social media — really! (Private member call.) Click here

6/24 Symantec: Surprisingly effective results from small social media spending. (Private member call.) Click here

7/20 Word of Mouth Supergenius: 12 how-to classes, 12 real-world case studies, and 6 brilliant authors — all in one thrilling day. (Public event.) Click here

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Looking for a real word of mouth hero?

December 1, 2009

We got ‘em.

Looking to join us for Word of Mouth Supergenius on December 16?

Awesome – because our (styling) heroes can help make that happen. Check out posts from a few of our supergeniuses, including Paul Gillin, Jason Falls, Lindsay Lebresco, Allan Schoenberg, Andy Nulman, and Saul Colt for clues on a discounted pass to the big event:

…or, check out Rod Brooks’ video:

…even a few team members here at GasPedal are getting in on the action:

TeamGasPedal

…and don’t forget to check out these posts and this video from our Andy Sernovitz for more on ideas for getting word of mouth for your next big event:

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Secrets of Social Media Marketing -- live with author Paul Gillin

November 11, 2009

Continuing our previews for Word of Mouth Supergenius: The “How to be Great at Word of Mouth Marketing” Conference on December 16 here in Chicago, we bring you word of mouth supergenius and author Paul Gillin.

Paul will be leading an author session based on his book, Secrets of Social Media Marketing: How to Use Online Conversations and Customer Communities to Turbo-Charge Your Business! and offered these tips as a preview:

  • You can become a publisher. The implosion of mainstream media means businesses and individuals can now enjoy the same kind of trust traditional media once had.
  • The media world is now flat. There’s no longer a heirarchy of media to tell you (or your customers) what you can and cannot know.
  • It’s not about budgets, it’s about content. Being yourself and creating great content based on what you know best is how you earn a loyal audience.

Hear Paul’s live Supergenius preview (and check out our Facebook page to see all our interviews):

GasPedal's Word of Mouth Supergenius Conference!

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About GasPedal

GasPedal will help you get started with word of mouth marketing, blogs, social media, communities, and viral marketing.

We're not an agency, and we don't do campaigns. We teach you how to do it yourself, create an action plan, and manage the program. Learn how to spend your time and money wisely for best results.

Our fast, how-to marketing strategies are affordable, easy to execute, and deliver measurable ROI in 60 days.

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