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Archive of tag "Dell"
You know your company needs to pay attention to how it’s being talked about online… you’re just not sure of the best way to make it happen. Learn from Dell’s Manish Mehta and UPS’ Debbie Curtis-Magley who deal with this every day.
You’ll learn:
Register for more calls and events like this
11/4 Ariba and Clorox: Launching new online communities (Member-only call) Click here
11/5 Dell and UPS: Monitoring online chatter about your company (Public call) Click here
11/10 BlogWell Atlanta: The Home Depot, UPS, Sungard, Orange Business Services, ConAgra, Turner Broadcast System, Newell Rubbermaid, and Coke share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal. (Public event) Click here
11/11 Atlanta: Social Media Business Council Member Meeting (Private event) Click here
11/17 AccuQuote: Social media for the analytic marketer (Public call) Click here
12/16 Word of Mouth Supergenius: Learn to be a fantastic word of mouth marketer with 12 how-to classes, 12 real-world case studies, and 6 brilliant authors. You’ll learn practical, hands-on techniques to get started, grow your program, and earn amazing word of mouth. (Public event) Click here
As we gear up for BlogWell: How Big Brands Use Social Media in Minneapolis — hosted by General Mills — on August 13 featuring case studies from Walmart, McDonald’s, H&R Block, Mayo Clinic, General Mills, Ford, CME Group, and Progressive, we’re sharing case studies from our latest BlogWell event in San Francisco.
At BlogWell, you’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for just $250. You’ll get practical, how-to advice on creating great content, getting management buy-in, educating employees, keeping lawyers and regulators happy, simple and ethical disclosure, and engaging fans. You’ll ask questions, discover new ideas, and get answers from people who have been there, done that — all in four hours.
Register and learn more about BlogWell here.
Special thanks to our lead sponsor, Globalpark, for help making BlogWell possible.
In his BlogWell San Francisco case study presentation, “Blending Community and E-Commerce,” Dell’s Chief Blogger, Lionel Menchaca, explains how the company is working to share its community and forum content with more of Dell’s online audience.
In his presentation, Lionel shares how Dell is moving toward using single user ID’s across its many sites, how they’re looking to syndicate content across multiple channels, and how Dell is merging all blogs, forums, wikis, and media galleries onto a single platform.
8/04 SAP: How to establish community guidelines (Member-only call) Click here
8/06 Dell: Blending community and e-commerce (Public call) Click here
8/12 SMBC Member Meeting 6: Morning big issue discussions; member-led unconferences; closing round-table discussion with a special guest (Private event) Click here
8/13 BlogWell Minneapolis: Walmart, McDonald’s, CME Group, H&R Block, Mayo Clinic, Progressive, Ford, and General Mills share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal. (Public event) Click here
The Social Media Business Council, formerly the Blog Council, is a brands-only community that helps large organizations build successful social media programs.
Word of Mouth Marketing:
Clorox: Using gaming strategies to grow community
BlogWell: How Big Brands Use Social Media