This mini course, presented by Andy Sernovitz, is a three-hour version of the Word of Mouth Crash Course at a fraction of the cost.
This course is course is specifically designed for corporate communicators. You’ll learn a simple, repeatable framework you can use to execute revenue-producing word of mouth campaigns. This course, which is a half-day pre-conference workshop as part of the Ragan Communicators Conference, will show you how to:
- Use specific, practical strategies and concepts you can put to work the next day
- Find the right people to talk about you and your business (influencers and evangelists) and motivate them to sell your product for you
- Participate in the conversation: Ethical ways to insert yourself in the dialogue while avoiding the common (but easy-to-make) mistakes
- Guide your employees on how to play a role in these conversations — and what to do with the feedback they get
- Track and measure results to increase your word of mouth
Key details:
- Where: Ragan’s Corporate Communicators Conference 2009, Chicago
- When: May 6, 1-4 PM
- Cost: $345 (and, get a $200 credit for Ragan’s Corporate Communicators Conference!)
- Register: Click here (under Pre-Conference Workshops on May 6)
This mini course, presented by Andy Sernovitz, is a three-hour version of the Word of Mouth Crash Course at a fraction of the cost. You’ll learn a simple, repeatable framework you can use to execute revenue-producing word of mouth campaigns. This course, which is a half-day pre-conference workshop as part of the Ragan Communicators Conference, will show you how to:
- Use specific, practical strategies and concepts you can put to work the next day
- Find the right people to talk about you and your business (influencers and evangelists) and motivate them to sell your product for you
- Participate in the conversation: Ethical ways to insert yourself in the dialogue while avoiding the common (but easy-to-make) mistakes
- Guide your employees on how to play a role in these conversations — and what to do with the feedback they get
- Track and measure results to increase your word of mouth
Key details:
- Where: Ragan’s Corporate Communicators Conference 2009, Chicago
- When: May 6, 1-4 PM
- Cost: $345 (and, get a $200 credit for Ragan’s Corporate Communicators Conference!)
- Register: Click here
To all you supergeniuses:
I’m sorry for the shamelessly promotional message, but I wanted to invite you and a friend to my Word of Mouth Marketing Crash Course here in Chicago.
I teach the class myself. It’s an intense day. There are only 25 seats.
You’ll learn how to use word of mouth marketing to get more customers, right now, without spending money. It’s a damn good skill to have in this market — and you’ll be a superstar when things turn around.
If you sign up for the March or April class, you can bring a friend for free.
Learn more.
Cheers!
Andy
(And don’t worry, we’ll be back to our regular newsletter next week.)
Learn everything you need to start a fantastic word of mouth marketing program in just one day.
At our Word of Mouth Marketing Crash Course, you'll learn the basics, big ideas, and best practices to master word of mouth, blogs, buzz, viral, and all those great things that get people talking about you. Word of mouth isn’t luck — it’s a set of techniques that you can use without big budgets or a large team.
You'll discover how to replace expensive marketing with renewable, free leads from your army of raving fans and happy customers — all in a personalized format and intimate, small-group environment.
Here's a few upcoming dates (all courses held in Chicago):
Click here to see what alums have said about their Crash Course experiences.
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