Archive of tag "corporate social media"

BlogWell - How Big Businesses Use Social Media!Come to BlogWell: How Big Brands Use Social Media on May 5 in Seattle to hear Microsoft, Starbucks, Xerox, PEMCO, Nokia, ExOfficio, Boeing, and Intel share case studies in corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal — in one afternoon, for just $250.

You’ll get practical, how-to advice on creating great content, getting management buy-in, educating employees, keeping lawyers and regulators happy, simple and ethical disclosure, and engaging fans. You’ll ask questions, discover new ideas, and get answers from people who have been there, done that — all in four hours.

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In his BlogWell Cincinnati case study presentation, “Dell’s Next Step: Listening and Engaging 2.0,” Dell’s Chief Blogger, Lionel Menchaca, explains how they’re moving into their next phase of social media monitoring and engagement.

Lionel covers how they’re structuring their teams, how they’re involving multiple departments, and how they’re reaching out to their fans and customers.

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Upcoming GasPedal events

March 19, 2010

3/30 Jim Sterne: Social media metrics (Private member call) Click here

4/7 BlogWell Cincinnati: Dell, Procter & Gamble, AT&T, Hilton Worldwide, Duke Energy, General Mills, Graco, and Tyson Foods share case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal. (Public event) Click here

4/20 HP: How we scale social media globally (Private member call) Click here

4/22 U.S. Navy: Social media security, integration, and strategy (Private member call) Click here

5/5 BlogWell Seattle: Microsoft, Xerox, Boeing, Nokia, PEMCO, Starbucks, ExOfficio, and Intel share case studies on corporate social media. (Public event) Click here

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Upcoming GasPedal events

March 12, 2010

3/25 Clorox: Using gaming strategies to grow social media (Private member call) Click here

4/7 BlogWell Cincinnati: Dell, Procter & Gamble, AT&T, Hilton Worldwide, Duke Energy, General Mills, Graco, and Tyson Foods share case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal. (Public event) Click here

5/5 BlogWell Seattle: Microsoft, Xerox, Boeing, Chevron, PEMCO, Starbucks, ExOfficio, and Intel share case studies on corporate social media. (Public event) Click here

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Upcoming GasPedal events

March 5, 2010

3/9 Chevron: Social media planning for a crisis (Private member call) Click here

3/11 Toyota: Social media and crisis management (Private member call) Click here

3/25 Clorox: Using gaming strategies to grow social media (Private member call) Click here

4/7 BlogWell Cincinnati: Dell, Procter & Gamble, AT&T, Hilton Worldwide, Duke Energy, General Mills, Rogers Communications, and Tyson Foods share case studies on corporate social media. You’ll learn how to get started, get past roadblocks, and make your social media program phenomenal. (Public event) Click here

5/5 BlogWell Seattle: Microsoft, Xerox, Boeing, Chevron, PEMCO, Starbucks, ExOfficio, and Intel share case studies on corporate social media. (Public event) Click here

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0 comments. Read them below or add one. (Trackback)

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