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Issue #118: Word of mouth for your blog posts

February 10, 2009

Get people talking about your blog content using these simple techniques:

1> Announce new posts through Twitter

2> Connect your blog to Facebook

3> Offer email subscriptions

1> Announce new posts through Twitter

Twitter, the micro-blogging platform, is a growing community of talkers that often pass on popular content in the form of “retweets.” You can automatically set your Twitter profile to announce when you’ve got a new blog post. There are several free tools for doing this, including TwitterFeed and PingTwitter, which can easily be set up in a few minutes.

Learn More: TwitterFeed; PingTwitter

2> Connect your blog to Facebook

Hook your blog to your Facebook profile to quickly share it with all your friends, who can then pass it on to their friends. Through some simple steps you can set your Facebook profile to automatically import new blog posts as “notes,” which your friends can read, comment on, and share. In addition to importing whole posts, free tools are available to automatically update your status as your latest post title.

Learn More: Syncing your blog and Facebook

3> Offer email subscriptions

Not all of your potential subscribers use RSS, making email subscriptions a great option for your readers. FeedBurner will automatically email new blog posts to your subscribers for free, while VerticalResponse and ExactTarget offer full-service email newsletter platforms. In addition to gaining subscribers, you’ll also gain word of mouth through easily forwarded email content.

Learn More: FeedBurner; ExactTarget; VerticalResponse

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